new product?digital branding?new e-commerce?customer care?new sales strategy?
Discover it with dedicated researchers, avoid ineffective choices, and boost performance
Sensify anticipates and monitors the needs of your target segments over time, to offer you qualitative information that ensures and enhances your projects, more than market statistics.
Sensify's cyclical insights guarantee support for strategic decisions and operational choices
Customer centricity
You can share insights across different business areas and with key suppliers for an increasingly integrated customer-centric view
More powerful. Sensify provides more comprehensive, real, and predictive information than any survey or statistic.
This is because Sensify is based on qualitative research techniques such as in-depth interviews, focus groups, and ethnography. We engage extensively with each individual in the sample, thoroughly analyzing their input in its entirety, following a holistic approach. We study reality in its true and future extent.
Enjoy up-to-date insights and the freedom to cancel whenever you want.
Transparency and flexibility
Two plans with clear rates to cover every need.
Informed decisions
The use of information from external and neutral researchers enhances objectivity, thus increasing the effectiveness of your decisions.
Insights lead to effective decisions only when they are unbiased. That is why insights cannot come from internal sources or consultants and suppliers involved in the projects. These individuals are influenced by the company's internal perspective. Moreover, interviewees do not perceive them with neutrality. It is necessary to integrate internal information with insights from external and neutral researchers, such as the professionals at Sensify.
Benefits of customer experience
According to experts, only insights from qualitative research allow the improvement of the customer journey.
Web analytics numbers and KPIs are superficial warning signs; they do not explain the reasons why. They rely on historical data and are unsuitable for predictive use. That is why the scientific literature on customer and user experience and service design prioritizes the use of qualitative techniques like those offered by Sensify. These techniques are the only ones capable of providing information on evolving customer and market motivations, emotions, and reasoning.
Sensify and linguistic inclusiveness
We believe in the values that inspire linguistic inclusiveness and we are convinced that it is essential for all people to feel represented with fair words. However, we are also aware that the current debate is an evolving process. For this reason, at the moment, on some website pages we still use the overextended masculine form while on others there are formulas more in line with some outcomes of the collective reflection on the topic. We will continue to closely follow the evolutions of language to arrive at an increasingly precise, uniform and respectful solution.
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